Every skincare kit has a face wash, sunscreen, moisturizer, and exfoliator. Do you think that's all you need to make it work?! One skincare product that is a powerful source of nourishment and nutrition for your facial skin but always remains undervalued - the facial serum.
A facial serum has active ingredients that tackle particular skincare issues. The quantity of active ingredients in a serum is considerably higher than in a typical face cream. The former has a whopping 70% active chemicals, whereas the latter may have approximately 10%. That’s why facial serums are more effective.
Anti-ageing serums can help stop or reduce the appearance of fine lines and wrinkles. These usually contain actives’ that help in stimulating cell turnover, which begins to slow down by the time you enter your 30s. Retinol is a powerful skin antioxidant in a serum which stimulates collagen synthesis, neutralizes free radicals, and increases surface skin cell turnover, making new cells grow underneath. Such ingredients reduce visible lines while protecting the skin from free radicals and other external pollutants. Isn't this a magical potion to reverse the effects of ageing on your skin and aid a happy state of mind?
Brightening serums are formulated to target hyperpigmentation, reduce discolouration, fade away dark spots, and even out skin tone. These serums contain Vitamin C (ascorbic acid), an antioxidant that has the enzyme responsible for treating excessive melanin production. This results in a more vibrant and radiant complexion. Aren’t these serums a great alternative to bleach or other treatments?!
Hydrating serums provide an additional boost of moisture for your skin, thanks to their Hyaluronic acid content. Hyaluronic acid's advantage lies in its ability to hold 1,000 times its weight in water, giving extra hydration to the skin. Hyaluronic Acid aids in strengthening the skin’s barrier by providing antioxidant defense against free-radical damage. It promotes collagen production and holds moisture, keeping the skin plump and hydrated. These serums are the best for a dewy appearance!
Exfoliating serums can be a less abrasive alternative for anyone with sensitive skin or acne-prone skin. These serums contain alpha-hydroxy acids (AHAs), beta-hydroxy acids (BHAs), or poly-hydroxy acids (PHAs) that treat skin at the surface level by clearing dead cells. Exfoliating serum is a safe option for acne-prone skin as it clears the pores and removes impurities, resulting in a clean and radiant look.
"While using these types of serums, don't forget to apply sunscreen or best sun block".
Firming serums target sagging of the skin. A decrease in elasticity, collagen, and ceramide (moisture) production in your more mature years is often the cause of loose skin. Firming serums are formulated with ingredients that promote collagen production and boost hydration. This is especially recommended if you are in your 40s and worried about your skin sagging. These serums work wonders to make you look younger and glowing.
A facial serum containing vitamin C can be best used during the daytime. Vitamin C is an antioxidant that can shield your skin from pollutants and free radicals while you're out and about. It wards off free radicals that are unstable atoms harming skin cells.
A facial serum containing exfoliating acids (AHA/BHA/PHA) can be best used during the night. These acids help protect your skin from UV damage and improve its sensitivity to the sun, making your skin ready to face the next day's sun exposure and its harshness. However, it is recommended to not use the night serum during the day as it can cause skin damage with conflicting effects when exposed to UV rays. They are more effective at night. These serums offer cleaner and more breathable skin at night.
Serums containing hyaluronic acid can offer extra hydration during the day or at night. Hyaluronic acid has the capability to absorb moisture from the air rather than your skin. They are safe to use any time of the day or at night as they do not make your skin photosensitive.
This serum is infused with stem cell boosting actives like Apple Seed Oil, Marula Oil, Retinol, Vitamin C, Hyaluronic Acid and many more natural actives, it slows down the ageing process of the skin considerably. The stem cell-boosting actives’ also boost the skin's complexion and texture.
When used regularly the effects are long-lasting. It furnishes a firmer and richer-looking skin. The serum's versatility in use is its best part. It can be used any time of the day or night. The serum is free of parabens and toxins. It is formulated from rich, natural and highly nourishing ingredients. So use this serum as your safest bet!
